The first wave of Stars unveiled for the RCGD Global 95th Academy Awards ® Campaign
By RCDG Global and Tencel and Olivia Marshall
First Published 10/03/2023
Location: LA
AVATAR STAR BAILEY BASS AND FABELMANS STAR CHLOE EAST UNVEILED AS THE FIRST WAVE OF STARS OF THE RCGD GLOBAL 95TH ACADEMY AWARDS® CAMPAIGN IN COLLABORATION WITH TENCEL™
RCGD GLOBAL in partnership with long-standing eco-couture textile brand TENCEL™ is proud to debut Bailey Bass and Chloe East as the first names of its 2023 Oscar® lineup.
Bailey Bass is an American actress who starred as T’sireya in the blockbuster and Oscars ‘Best Picture’ nominee ‘Avatar: The Way of Water’.
Chloe East stars in Steven Spielberg's Oscars ‘Best Picture’ nominated ‘The Fablemans’ opposite Paul Dano, Michelle Williams and Seth Rogen. She was recently seen in the new HBO Max series GENERA+ION.
Chloe East stars in Steven Spielberg's Oscars ‘Best Picture’ nominated ‘The Fablemans’ opposite Paul Dano, Michelle Williams and Seth Rogen. She was recently seen in the new HBO Max series GENERA+ION.
Bailey Bass and Chloe East join a long line of high-profile RCGD Global ambassadors, emerging and established, to promote eco-fashion over the past decade representing all corners of the globe, including Billie Eilish, Henry Cavill, Lea Seydoux, Kaitlyn Dever, Marlee Matlin, Naomie Harris, Olga Kurylenko, Kellan Lutz, Sophie Turner, Emma Roberts, Priyanka Bose, Lakeith Stanfield, Zoey Deutch, Camila Alves, Danielle Macdonald and Laura Harrier amongst others. In addition to film talent, every year, the organization works with internationally acclaimed designers to dress the stars in sustainable formal wear to debut at the Academy Awards®. Past designers include Vivienne Westwood, Armani, Louis Vuitton, Laura Basci, Galvan and Christian Siriano.
'Having Bailey Bass join us as an RCGD Global 2023 Oscars Ambassador is very close to my heart. I met Bailey when she was 13 on the set of Avatar: The Way of Water and have watched her grow into a beautiful, articulate and passionate young lady. Her refreshing outlook on what sustainability means and unrivalled hunger to learn more makes her the perfect voice to share a message of positivity and hope for people and the planet on the biggest red carpet of them all.' Suzy Amis Cameron, Founder of RCGD Global.
We are delighted to have Chloe East join us as an RCGD Global Oscars Ambassador this year. She is part of a generation who is not afraid to speak out, be themselves and change things for the better. Her goals align perfectly with our mission.' Suzy Amis Cameron, Founder of RCGD Global.
“We are thrilled to be working with RCGD Global again and very proud to collaborate with talents like Bailey Bass and Chloe East to spotlight sustainability in red-carpet fashion. Leveraging its botanic origin and biodegradable nature, occasion wear made with TENCEL™ fibres exemplifies sustainability in fashion without compromising on style or comfort. I hope these bespoke gowns demonstrate that sustainable fashion can also be glamorous through the design possibilities of TENCEL™ fibres.” Harold Weghorst, Global Vice President of Marketing and Branding at Lenzing AG.
Bass and East will join the RCGD Global community for its inaugural Pre-Oscars Event on 9th March in Los Angeles. The event, in partnership with TENCEL™, the non-profit organisation Sustainable Apparel Coalition, and blockchain technology for traceability VeriSwype.